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May 262012

If you have a business,  or if you are in marketing, or basically if you are alive, you have been hearing about social media and mobile social media.   But if you haven’t yet gotten on the bandwagon,  of even if you have and want to increase your presence, where do you start? The graphic below   from Business Insider, shows the complicated landscape of social media.  Looking at this graphic,  I have a couple of thoughts. First,  the social media landscape is complex and rapidly changing.  Right now we are in the phase where new players are entering at a blistering pace.  Soon, we will start seeing consolidation and more maturity.

But until that happens, how do we deal with this?



Calm down, take a deep breath.  We eat the elephant one bite at a time.   In our next installment, we will get going.


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